{"id":7199,"date":"2026-04-22T18:40:26","date_gmt":"2026-04-22T16:40:26","guid":{"rendered":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/?page_id=7199"},"modified":"2026-04-24T13:33:59","modified_gmt":"2026-04-24T11:33:59","slug":"familia-comercio-y-marketing","status":"publish","type":"page","link":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/index.php\/familia-comercio-y-marketing\/","title":{"rendered":"FAMILIA COMERCIO Y MARKETING"},"content":{"rendered":"<h1><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-7179\" src=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/COMERCIO-300x274.jpg\" alt=\"\" width=\"100\" height=\"91\" srcset=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/COMERCIO-300x274.jpg 300w, https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/COMERCIO.jpg 523w\" sizes=\"auto, (max-width: 100px) 100vw, 100px\" \/>\u00a0<span style=\"color: #ff6600;\"><strong>FAMILIA PROFESIONAL COMERCIO Y MARKETING<\/strong><\/span><\/h1>\n<hr \/>\n\n\n<details class=\"wp-block-details alignwide has-black-color has-text-color has-background has-link-color has-medium-font-size wp-elements-cc815a1f1f76d430632e39fe88bdf91d is-layout-flow wp-block-details-is-layout-flow\" style=\"background:linear-gradient(135deg,rgb(252,185,0) 37%,rgb(255,105,0) 100%)\"><summary>GRADO B\u00c1SICO:  COM B01 SERVICIOS COMERCIALES (diurno).<\/summary>\n<p class=\"has-black-color has-white-background-color has-text-color has-background has-link-color wp-elements-6373cfa60cd5c465cfb80df0bfa61d1f\">En el centro se imparte el r\u00e9gimen general que es <strong>presencial<\/strong>.<br> Su duraci\u00f3n son dos a\u00f1os cuya asistencia a clase es obligatoria. La no asistencia al centro puede implicar la p\u00e9rdida de evaluaci\u00f3n continua e incluso la anulaci\u00f3n de matr\u00edcula.<\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile has-white-background-color has-background\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"389\" height=\"129\" src=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png\" alt=\"\" class=\"wp-image-7205 size-full\" srcset=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png 389w, https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1-300x99.png 300w\" sizes=\"auto, (max-width: 389px) 100vw, 389px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-luminous-vivid-orange-color has-white-background-color has-text-color has-background has-link-color has-medium-font-size wp-elements-0a7e821286b685e08c0b4095caca9295\"><a href=\"https:\/\/www.comunidad.madrid\/sites\/default\/files\/comb01_servicios_comerciales.pdf\">Ficha informativa de <strong>Servicios Comerciales<\/strong><\/a><br><a href=\"https:\/\/www.todofp.es\/que-estudiar\/familias-profesionales\/comercio-marketing\/servicios-comerciales.html\">M\u00e1s informaci\u00f3n sobre el ciclo formativo<\/a><\/p>\n<\/div><\/div>\n<\/details>\n\n\n\n<details class=\"wp-block-details alignwide has-black-color has-text-color has-background has-link-color has-medium-font-size wp-elements-992faf39c699eaade2cbd0a83a72271a is-layout-flow wp-block-details-is-layout-flow\" style=\"background:linear-gradient(135deg,rgb(252,185,0) 58%,rgb(255,105,0) 100%)\"><summary>GRADO MEDIO: COM M01 ACTIVIDADES COMERCIALES (diurno y vespertino).<\/summary>\n<p class=\"has-black-color has-white-background-color has-text-color has-background has-link-color wp-elements-ddaa031b9822032a46e84ea972fa602b\">En el centro se imparte el r\u00e9gimen general que es <strong>presencial<\/strong>.<br> Su duraci\u00f3n son dos a\u00f1os cuya asistencia a clase es obligatoria. La no asistencia al centro puede implicar la p\u00e9rdida de evaluaci\u00f3n continua e incluso la anulaci\u00f3n de matr\u00edcula.<br><br><strong><mark style=\"background-color:#abb8c3\" class=\"has-inline-color has-black-color\">\u00bfEn qu\u00e9 podr\u00e9 trabajar?<\/mark><\/strong><br>Podr\u00e1s trabajar como vendedor\/a, informaci\u00f3n\/atenci\u00f3n al cliente, representante comercial, teleoperador\/a, encargado\/a de tienda y almac\u00e9n, gerente de tienda.<\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile has-white-background-color has-background\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"389\" height=\"129\" src=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png\" alt=\"\" class=\"wp-image-7205 size-full\" srcset=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png 389w, https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1-300x99.png 300w\" sizes=\"auto, (max-width: 389px) 100vw, 389px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-luminous-vivid-orange-color has-text-color has-link-color has-medium-font-size wp-elements-a60e4e25656f9d2351fbcd5553ac14c6\"><a href=\"https:\/\/www.comunidad.madrid\/sites\/default\/files\/comm01_actividades_comerciales.pdf\">Ficha informativa de <strong>Actividades Comerciales<\/strong><\/a><br><a href=\"https:\/\/www.todofp.es\/que-estudiar\/familias-profesionales\/comercio-marketing\/actividades-comerciales.html\">M\u00e1s informaci\u00f3n sobre el ciclo formativo<\/a><\/p>\n<\/div><\/div>\n<\/details>\n\n\n\n<details class=\"wp-block-details alignwide has-black-color has-text-color has-background has-link-color has-medium-font-size wp-elements-1860b2e528b44eabf8a42af52939c53f is-layout-flow wp-block-details-is-layout-flow\" style=\"background:linear-gradient(135deg,rgb(252,185,0) 54%,rgb(255,105,0) 100%)\"><summary>GRADO SUPERIOR<\/summary>\n<p class=\"has-white-background-color has-background\">En el centro se imparte el r\u00e9gimen general e intensivo que ambos son <strong>presenciales<\/strong>.<br><br>La <strong>modalidad intensiva<\/strong> combina la formaci\u00f3n en el centro educativo durante el primer curso, con pr\u00e1cticas remuneradas en una empresa durante el segundo curso.<br><br>Su duraci\u00f3n son dos a\u00f1os cuya asistencia a clase es obligatoria. La no asistencia al centro puede implicar la p\u00e9rdida de evaluaci\u00f3n continua e incluso la anulaci\u00f3n de matr\u00edcula.<\/p>\n\n\n\n<details class=\"wp-block-details has-white-background-color has-background\" style=\"font-size:17px\"><summary><mark style=\"background-color:#ffffff\" class=\"has-inline-color is-layout-flow wp-block-details-is-layout-flow\">GS: COM S01 MARKETING Y PUBLICIDAD (diurno y vespertino en r\u00e9gimen general y diurno en intensivo).<\/mark><\/summary>\n<p class=\"has-black-color has-text-color has-link-color wp-elements-5e7e46d4449e828753fc9283b8a1b818\"><strong><mark style=\"background-color:#abb8c3\" class=\"has-inline-color has-black-color\">\u00bfEn qu\u00e9 podr\u00e9 trabajar?<\/mark><\/strong><br>Podr\u00e1s trabajar como t\u00e9cnico\/a de marketing, t\u00e9cnico\/a en publicidad, gestor\/a de redes sociales, responsable de comunicaci\u00f3n, t\u00e9cnico\/a en investigaci\u00f3n de mercados, organizador\/a de eventos, responsable de contenidos digitales, asistente de marketing en empresas y agencias.<\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"389\" height=\"129\" src=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png\" alt=\"\" class=\"wp-image-7205 size-full\" srcset=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png 389w, https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1-300x99.png 300w\" sizes=\"auto, (max-width: 389px) 100vw, 389px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-luminous-vivid-orange-color has-text-color has-link-color has-medium-font-size wp-elements-12c11ff9ab1cec41083267d079528350\"><a href=\"https:\/\/www.comunidad.madrid\/sites\/default\/files\/coms01_marketing_y_publicidad.pdf\">Ficha informativa de <strong>Marketing y Publicidad<\/strong><\/a><br><a href=\"https:\/\/www.todofp.es\/que-estudiar\/familias-profesionales\/comercio-marketing\/marketing-publicidad.html\">M\u00e1s informaci\u00f3n sobre el ciclo formativo<\/a>.<\/p>\n<\/div><\/div>\n<\/details>\n\n\n\n<details class=\"wp-block-details has-white-background-color has-background is-layout-flow wp-block-details-is-layout-flow\" style=\"font-size:17px\"><summary>GS: COM S02 TRANSPORTE Y LOG\u00cdSTICA (diurno en r\u00e9gimen general).<\/summary>\n<p><strong><mark style=\"background-color:#abb8c3\" class=\"has-inline-color has-black-color\">\u00bfEn qu\u00e9 podr\u00e9 trabajar?<\/mark><\/strong><br>Podr\u00e1s trabajar como jefe\/a de tr\u00e1fico, gestor\/a de transporte, t\u00e9cnico\/a en log\u00edstica, coordinador\/a log\u00edstico, responsable de almac\u00e9n, t\u00e9cnico\/a en distribuci\u00f3n y aprovisionamiento, agente de transporte.<\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"389\" height=\"129\" src=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png\" alt=\"\" class=\"wp-image-7205 size-full\" srcset=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png 389w, https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1-300x99.png 300w\" sizes=\"auto, (max-width: 389px) 100vw, 389px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-luminous-vivid-orange-color has-text-color has-link-color has-medium-font-size wp-elements-4109dd58609ea543934c2bd5178a5e95\"><a href=\"https:\/\/www.comunidad.madrid\/sites\/default\/files\/coms02_transporte_y_logistica.pdf\">Ficha informativa de <strong>Transporte y Log\u00edstica<\/strong><\/a><br><a href=\"https:\/\/www.todofp.es\/que-estudiar\/familias-profesionales\/comercio-marketing\/transporte-logistica.html\">M\u00e1s informaci\u00f3n sobre el ciclo formativo.<\/a><\/p>\n<\/div><\/div>\n<\/details>\n\n\n\n<details class=\"wp-block-details has-white-background-color has-background is-layout-flow wp-block-details-is-layout-flow\" style=\"font-size:17px\"><summary>GS: COM S03 GESTI\u00d3N DE VENTAS Y ESPACIOS COMERCIALES (diurno en r\u00e9gimen general).<\/summary>\n<p><strong><mark style=\"background-color:#abb8c3\" class=\"has-inline-color has-black-color\">\u00bfEn qu\u00e9 podr\u00e9 trabajar?<\/mark><\/strong><br>Podr\u00e1s trabajar como responsable de ventas, jefe\/a de secci\u00f3n, encargado\/a de tienda, gestor\/a comercial, supervisor\/a de establecimientos comerciales, escaparatista, t\u00e9cnico\/a en merchandising, responsable de promociones en punto de venta.<\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"389\" height=\"129\" src=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png\" alt=\"\" class=\"wp-image-7205 size-full\" srcset=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png 389w, https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1-300x99.png 300w\" sizes=\"auto, (max-width: 389px) 100vw, 389px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-luminous-vivid-orange-color has-text-color has-link-color has-medium-font-size wp-elements-73710129aa80453b91a87e3310dcbb3b\"><a href=\"https:\/\/www.comunidad.madrid\/sites\/default\/files\/coms03_gestion_de_ventas_y_espacios_comerciales.pdf\">Ficha informativa de <strong>Gesti\u00f3n de Ventas y Espacios Comerciales<\/strong><\/a><br><a href=\"https:\/\/www.todofp.es\/que-estudiar\/familias-profesionales\/comercio-marketing\/gestion-ventas-espacios-comerciales.html\">M\u00e1s informaci\u00f3n sobre el ciclo formativo.<\/a><\/p>\n<\/div><\/div>\n<\/details>\n\n\n\n<details class=\"wp-block-details has-white-background-color has-background is-layout-flow wp-block-details-is-layout-flow\" style=\"font-size:17px\"><summary>GS: COM S04 COMERCIO INTERNACIONAL (diurno en r\u00e9gimen general).<\/summary>\n<p><strong><mark style=\"background-color:#abb8c3\" class=\"has-inline-color has-black-color\">\u00bfEn qu\u00e9 podr\u00e9 trabajar?<\/mark><\/strong><br>Podr\u00e1s trabajar como t\u00e9cnico\/a en comercio exterior, agente de comercio internacional, t\u00e9cnico\/a de importaci\u00f3n y exportaci\u00f3n, t\u00e9cnico\/a en log\u00edstica internacional, operador\/a log\u00edstico, gestor\/a de aduanas, coordinador\/a de transporte internacional.<\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"389\" height=\"129\" src=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png\" alt=\"\" class=\"wp-image-7205 size-full\" srcset=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1.png 389w, https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/\/wp-content\/uploads\/ies.luisbunuel.alcorcon\/2026\/04\/bola-azul-comercio-1-300x99.png 300w\" sizes=\"auto, (max-width: 389px) 100vw, 389px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-luminous-vivid-orange-color has-text-color has-link-color has-medium-font-size wp-elements-5037536d3fe601c7d489c11ac2f877a4\"><a href=\"https:\/\/www.comunidad.madrid\/sites\/default\/files\/coms04_comercio_internacional.pdf\">Ficha informativa de <strong>Comercio Internacional<\/strong><\/a><br><a href=\"https:\/\/www.todofp.es\/que-estudiar\/familias-profesionales\/comercio-marketing\/comercio-internacional.html\">M\u00e1s informaci\u00f3n sobre el ciclo formativo.<\/a><\/p>\n<\/div><\/div>\n<\/details>\n<\/details>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0FAMILIA PROFESIONAL COMERCIO Y MARKETING<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"folder":[92],"class_list":["post-7199","page","type-page","status-publish","hentry"],"rttpg_featured_image_url":null,"rttpg_author":{"display_name":"ies.luisbunuel.alcorcon","author_link":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/index.php\/author\/cuenta_ies-luisbunuel-alcorcon\/"},"rttpg_comment":0,"rttpg_category":" <a href=\"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/?taxonomy=folder&#038;term=estudios-1744182330-3\" rel=\"tag\">Estudios<\/a>","rttpg_excerpt":"\u00a0FAMILIA PROFESIONAL COMERCIO Y MARKETING","post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/index.php\/wp-json\/wp\/v2\/pages\/7199","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/index.php\/wp-json\/wp\/v2\/comments?post=7199"}],"version-history":[{"count":43,"href":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/index.php\/wp-json\/wp\/v2\/pages\/7199\/revisions"}],"predecessor-version":[{"id":7670,"href":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/index.php\/wp-json\/wp\/v2\/pages\/7199\/revisions\/7670"}],"wp:attachment":[{"href":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/index.php\/wp-json\/wp\/v2\/media?parent=7199"}],"wp:term":[{"taxonomy":"folder","embeddable":true,"href":"https:\/\/site.educa.madrid.org\/ies.luisbunuel.alcorcon\/index.php\/wp-json\/wp\/v2\/folder?post=7199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}